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Privacy Policy

Last updated: 08/02/2026. Haddon Digital Group ("we", "us", "our") is committed to protecting your privacy in accordance with UK GDPR and the Data Protection Act 2018.

1. Data controller

The data controller responsible for your personal data is Haddon Digital Group. For any questions about this policy or your data, contact us via the contact details on our website (including WhatsApp and email) or at the address shown on our site.

2. What data we collect and why

  • Website usage: When you visit our site we may collect your IP address, browser type and pages visited. We use this to run the site and improve it (legitimate interest).
  • Contact and enquiries: If you contact us (e.g. via WhatsApp, email or a form), we keep your name, email, phone and message content to respond and provide our services (contract / legitimate interest).
  • Leads and business enquiries: For business leads we may store business name, contact email, location (e.g. postcode), notes and communication history to provide our services and follow up (legitimate interest / contract).
  • Mailing list: If you opt in to our mailing list we use your email to send updates and marketing. You can unsubscribe at any time (consent).

3. Legal basis (UK GDPR)

We process personal data only where we have a lawful basis: your consent, performance of a contract, compliance with a legal obligation, or our legitimate interests (e.g. running the business, improving the website, preventing fraud). Where we rely on legitimate interest we have balanced this against your rights.

4. How long we keep your data

We keep data only as long as needed for the purposes above or as required by law. Enquiry and lead data are typically retained for the duration of our relationship and a reasonable period thereafter. You can ask us to delete your data earlier (see Your rights).

5. Your rights (UK GDPR)

You have the right to:

  • Access – request a copy of your personal data
  • Rectification – have inaccurate data corrected
  • Erasure – request deletion of your data in certain cases
  • Restrict processing – limit how we use your data in certain cases
  • Data portability – receive your data in a structured format
  • Object – object to processing based on legitimate interest
  • Withdraw consent – where we rely on consent, you may withdraw it at any time

To exercise any of these rights, contact us using the details on our website. You also have the right to complain to the Information Commissioner's Office (ICO), the UK supervisory authority: ico.org.uk.

6. Cookies

Our site uses cookies and similar technologies:

  • Strictly necessary: e.g. storing your cookie consent choice. These are required for the site to function and do not require consent under UK law.
  • Functional/preference: e.g. remembering your preferences. We only use these with your consent.
  • Analytics (if used): to understand how the site is used. We only enable these if you accept cookies.

You can accept or reject non-essential cookies using the cookie banner. You can change your choice at any time by clearing site data or contacting us. For more detail see the cookie banner and our site settings.

7. Sharing and international transfers

We do not sell your data. We may share data with service providers (e.g. hosting, email) who process it on our instructions. Where data is transferred outside the UK we ensure appropriate safeguards (e.g. UK adequacy decisions or standard contractual clauses) are in place.

8. Security

We use appropriate technical and organisational measures to protect your data against unauthorised access, loss or alteration.

9. Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top will be revised. We encourage you to review this page periodically.

10. Contact

For privacy enquiries, to exercise your rights or to update your cookie preferences, contact us via the details on our website (WhatsApp, email or contact form). Haddon Digital Group is based in Leicestershire, UK.

This policy is intended to comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.